Under Armor

Under Armor is a sports clothing and accessories company. The company is a supplier of a wide range of sportswear and casual apparel mainly focusing on hi-tech sportswear for professional athletes. It has now broadened its horizons and Under Armor began offering footwear in 2006, it continues to expand its offerings. In fall of 2010, Under Armor began offering its first line-up of basketball shoes.

The company was founded on January 26, 1996 by Kevin Plank, a former University of Maryland special team’s captain for the university football team. Plank and co-founder Jordan Lindgren, also a former University of Maryland Football player, began their business from Plank's grandmother's basement in Washington, DC

In late 2007, Under Armor opened its first retail location, at the Westfield Annapolis mall in Annapolis, Maryland. In May 2008, Under Armor also opened a larger 6,000-square-foot (560 m²) store at Westfield Fox

Valley in Aurora, Illinois. Under Armor has opened several other stores in 2008. Under Armor recently opened

their first store outside of North America. This is located in Edinburgh, Scotland, and is run and owned by First

XV, the rugby store situated next door.